Privacy Law Goes Big: California’s New Consumer Privacy Act

3 July 2018
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Key takeaways:
  • The California Consumer Privacy Act dramatically changes U.S. privacy law, but may be amended before going into effect on January 1, 2020.
  • Affected businesses will need to be more transparent about how they collect and use consumers’ personal information.
  • California consumers will have more rights over their personal information, including the right to request that their information be deleted, opt out of the sale of their information and potentially recover statutory damages from data breaches.
  • Affected businesses should consider whether to comply just as to California consumers or as to all U.S. consumers when evaluating technical measures and policies needed for compliance.