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© 2025 Debevoise & Plimpton LLP
The Trademark Reporter
: Oh, Snap! A Shift in Consumer Perception Surveys in Genericness Litigations After
Snap Inc. v. Vidal
30 June 2025
The Trademark Reporter
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Practices
Litigation
Intellectual Property
Regions
US/North America
Authors:
David H. Bernstein
Partner
Jared I. Kagan
Counsel
Daniel N. Cohen
Associate